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Introducing the Timeless Elegance of Allegra

May 21, 2018

apaiser has just unveiled what could arguably be described as its most timeless design to date in Allegra, a collection which embodies a modern sensibility merged with eclectic yet classic influences drawn across several decades past.

Originally created as bath couture pieces for the Edition Hotel, London in 2010, this collection draws much from its original setting. This iconic site is steeped in historical references, first as grand Georgian townhouses in 1835 and later as the Berners Hotel realised in the elegant Belle Époque style.

Like its genesis in the Edition Hotel, London, Allegra now joyously celebrates both the past and present as much as it does the authenticity and originality of a wide range of influences over time. Here, at Number 10 Berners Street, Fitzrovia, hotels maestro, Ian Schrager, alongside the design team of Yabu Pushelberg, New York, drew from an eclectic mix of styles. Original features were preserved and historic influences drawn upon in perfect partnership with the very best in contemporary comfort and modern technology.

This very same approach was employed by the apaiser design team when first approached by Edition Hotels to create a bath which echoed the building’s past yet suitably reflected its future incarnation as a luxury hotel of cutting edge style.

Drawing inspiration from such evocative elements as a classic English club chair or the disciplined curves of a Cartier timepiece, the Allegra bath, with the addition of a petite bath, basin, vanity and bath step, has been fully realised as a collection which embodies refined elegance and modern sophistication.

The rigorous forms and lines of each design appear as a confluence of both the masculine and feminine – a balance so superbly achieved by famed jeweller, Louis Francois Cartier – resulting in a bathware collection which transcends period and place, and instead epitomises both classic refinement and edgy urbanity. As such, Allegra lends itself to a wide range of interior styles and settings;

Bath – Clean lines and a deep ergonomic recline utterly imbues elegance. The taller model compliments greater ceiling heights, while the more compact pairs perfectly with smaller spaces.

Basin – Designed to complement the hero bath design, the Allegra basin is delicate yet bold and perfectly proportioned to suit any bathroom setting.

Vanity – Departing the curve in lieu of the rectangular form celebrated equally over those classic periods past, the Allegra vanity’s sleekly elongated form marries the classic with the contemporary.

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